SlowpokeBlog

COMMENTARY BY CARTOONIST JEN SORENSEN

Friday, July 02, 2004

Marketing gone bananas?

Here's a new one: my housemate brought home a bunch of bananas last week which had, in addition to the usual Dole sticker, a second sticker advertising the Garfield movie. How bizarre is that? I'd like to have seen the boardroom meeting where they thought that one up. I mean, the fast food-blockbuster movie-industrial complex is bad enough, but now our fruit has to contain promotional tie-ins as well?

—posted by Jen Sorensen, 12:54 PM - permalink | trackbacks

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